Tell all book on the way about Paris Hilton

The man who says he created the Paris Hilton brand, is planning to tear the socialite apart in a tell-all book.

The heiress’ estranged manager, Jason Moore, is shopping a book about her which has sparked something of a bidding war among publishers.

Pitched as a business book about how Moore moulded "this blond piece of clay into a global icon" with her own reality TV franchise and fashion and beauty lines, it is also expected to dish the dirt on behind the scenes, never before told dramas – Moore allegedly never signed a confidentiality agreement with Hilton

"Jason will demonstrate how, for 10 years, he managed to save his mercurial client from disgrace by manipulating the media, and Paris herself," according to a pitch letter making the rounds.

"Paris was often times her own worst enemy, making a sex tape with a former boyfriend, nursing hangovers during photo shoots, falling asleep everywhere, and getting thrown in jail for numerous driving violations. If Paris Hilton didn't have Jason Moore pulling the strings, cleaning up her messes ... she could well have faded into oblivion."

Moore, who'll call his memoir "Controlling Chaos," says the girl unkindly branded a "celebutard" was more than willing. "[She] spent hours at a time posing in front of the mirror, nailing down the ideal position to create the perfect paparazzi photo."

Her hope, he says, was to become "the kind of character ... that would land commercials, international endorsements, film and television roles." He winkingly adds, "... and the man (or maybe even the girl) of her dreams."

Moore, described in the proposal as Hilton's "Wizard of Oz-like manager," will also talk about the temptations he saw - "the all-night partying; easy access to women and drugs."

Moore and Hilton parted ways last year amid reports that his wife was fed up with the time he was devoting to his client.

Hilton, who recently returned from taping a new international version of her "BFF" series in Dubai, also had no comment. But a friend of hers claims, "Given the legal issues, I'd be surprised if this book sees the light of day."